Case study by

MESHKI x Style Arcade Case Study

Size

matters

How Meshki used recommended size curves to achieve more profit and better sell throughs

the

Goal

To calculate the profit impact of utilising
Style Arcade's Advanced Size Curves module

Method

the

• Measure the accuracy of sizing ratios prior to implementing Style Arcade as well as post

• Calculate the over or under invested units by size vs the ideal size curve based on true customer demand

• Under invested sizes incur a missed full price sales opportunity

• Over invested sizes incur a markdown cost of 40% discount*

• Apply the same methodology to the period post Style Arcade implementation

• By adding the sales opportunity and markdown cost, quantify the total business impact over the periods

* Based on industry average discounting % and logic is independent of

overall under/over investment, it is exclusively by size.

Results

the

Meshki has experienced more accurate buys by following Style Arcade recommended size curves, this has resulted in more profit and better sell throughs.

12%

profit upside*

*for a 12 month period

within the dresses category

93%

sizing accuracy

up to

Ideal Accuracy = 90% +

Style Arcade

6 months before integrating

Jul – Dec 2018

Your under-invested sizes

result in lost full price sales

Your over-invested sizes

result in markdowns

Style Arcade's size curve function has been an incredible help and is so easy to use. The software saves me so much time and I couldn't recommend it enough!

Grace Cryer

Buyer / MESHKI

Profit Growth

See how PE Nation achieved a $60k profit saving in just one category over 12 weeks by using Style Arcade's proposed size curves.

International expansion

White Fox utilised The Range Plan to achieve triple-digit growth in international profitability, reduction in international return rate and 6x YOY growth in one category alone - all in the span of a year.