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The Merchandiser’s Trade Playbook
The Merchandiser’s Trade Playbook
A practical, action-first guide to improving product performance with product data, built to help fashion buyers and merchandisers understand what’s working, what’s not, and know exactly what to do next across metrics, channels, range and timing.
What’s in the Merchandiser’s Trade Playbook
Core Performance Metrics
The essential metrics every merchandiser should review to understand performance, identify risk, and prioritise action.
Time, Channel and Location Signals
Spot trend changes, promo impact, and channel-specific shifts to adjust timing, offers, and allocation with confidence.
Range Health and Lifecycle Actions
Range-level insights to guide repeat, rebalance, and exit decisions across categories and styles.
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